SOUTH AFRICAN HOSPITALITY MARKETING

More Customers.
Busier Events.
Better-Filled Venues.

We handle the marketing, content and social media that keeps South African hospitality venues visible — and gives customers a reason to walk through the door.

RestaurantsPubs & BarsLive MusicHotelsGuesthouses
VENUE MARKETING● LIVE
THIS WEEK AT YOUR VENUE
FRIDAYLIVE MUSICBook your table
HAPPY HOUR4PM – 6PMBring your crew
SUNDAYROAST LUNCHReserve now
CONTENTConsistent
EVENTSPromoted
BRANDProfessional
RESTAURANTS✦PUBS✦BARS✦CLUBS✦LIVE MUSIC✦HOTELS✦GUESTHOUSES
WHO WE HELP

If you own a hospitality business, we’re talking to you.

01RestaurantsSpecials · Menus · Food · Bookings
02Pubs & BarsHappy Hour · Sport · Events
03ClubsEvents · DJs · Ticket campaigns
04Live MusicArtists · Posters · Reels
05HotelsOffers · Experiences · Content
06GuesthousesRooms · Reviews · Local attractions
WHAT WE DO

Your venue should be seen.

Stop scrambling for a poster the day before an event. We build a consistent marketing engine around your venue.

✦

Social Media

Professional posts, captions, reels and content calendars for Facebook and Instagram.

↗

Event Promotion

Turn live music, quiz nights, happy hours and special events into campaigns people notice.

◈

Content Creation

Eye-catching promotional graphics, short-form video and branded campaign assets.

◎

Google Presence

Help customers find you, understand your offer and take action through your online presence.

▣

Paid Campaigns

Optional campaign management for promotions and events, with advertising spend kept separate.

★

Marketing Strategy

A practical monthly plan built around your quiet days, offers, events and ideal customers.

WHY VENUE MARKETING COMPANY?

Hospitality is different.

You don’t need generic social media marketing. You need marketing that understands how hospitality businesses actually win customers.

01

Hospitality Focused

We focus on the things that matter to venues — food, specials, events, atmosphere, bookings and customer attention.

02

Consistent Content

Your social media shouldn’t go quiet for weeks. We create a planned flow of useful, professional content.

03

Event Driven

We don’t just post — we promote the reason people should visit, from live music to happy hours and special events.

04

Affordable Monthly Packages

Professional marketing support without the cost of employing a full-time marketer.

ONE CAMPAIGN. MULTIPLE PLATFORMS.

This Week At Your Venue.

A Saturday event shouldn’t live in one Facebook post. We can adapt the campaign across Facebook, Instagram, Stories, TikTok, Google Business Profile and your website — using each channel for what it does best.

Why Venue Marketing Company?

Hospitality is different.

You don’t need generic social media marketing. You need marketing that understands quiet Mondays, Friday-night bookings, live music, specials, events, reviews and getting people through your doors.

Hospitality Focused

We focus on the things that matter to hospitality businesses.

Consistent Content

Your social media shouldn’t go quiet for weeks.

Event Driven

We don’t just post — we promote the reason people should visit.

Affordable Monthly Packages

Professional marketing without the cost of employing a full-time marketer.

SIMPLE MONTHLY PACKAGES

Marketing Packages Built For Your Venue.

Whether you’re a small neighbourhood restaurant or a busy hospitality venue, there’s a package to suit you.

STARTER

R1,995/month

For smaller venues getting serious about consistency.

  • 8 social media posts
  • 2 promotional graphics
  • 1 Reel / short-form video
  • Captions & hashtags
  • Monthly content calendar
  • Scheduled posting
  • Specials & event promotion using client-supplied information
  • Basic monthly performance summary
Start With An Audit
VENUE PRO

R5,995/month

For busy venues that want a complete remote marketing partner.

  • 16 social media posts
  • 6 promotional graphics
  • 4 Reels / short-form videos
  • 12 Stories
  • Facebook + Instagram + TikTok management
  • Full monthly content calendar & scheduled posting
  • Event & promotional campaigns
  • Google Business Profile management
  • Review-response guidance
  • Monthly analytics report
  • Monthly strategy session
  • Priority turnaround
Let's Talk
How content works: Packages are monthly. Content is created from photographs, videos, menus, specials, event details and other approved material supplied by the client, together with approved stock/creative assets where appropriate. Original on-site photography or video production is quoted separately.

Additional work: Social post R150 • Promotional graphic R250 • Reel / short-form video R350. Paid advertising spend and third-party fees are separate.
HOW IT WORKS

From “we need a post” to a proper marketing system.

01

Audit

We look at your current online presence and identify quick wins.

02

Plan

We map your specials, events, quiet days and content opportunities.

03

Create

We create your graphics, captions and short-form content.

04

Review

Everything goes through quality control before it reaches your audience.

05

Promote

Approved content is scheduled and your campaigns go live.

06

Improve

We review performance and use the data to improve next month.

NOT SURE WHY YOUR VENUE ISN’T GETTING ENOUGH CUSTOMERS?

Get a FREE 10-minute marketing audit.

We’ll look at your social profiles, branding, content consistency, event promotion and customer journey — then show you 3 practical things you could improve immediately.

✓ No obligation✓ Hospitality focused✓ Practical recommendations

Your details are securely submitted to Venue Marketing Company. We will contact you to arrange your free 10-minute audit.

One Campaign. Multiple Platforms. Maximum Exposure.

We don’t believe an important promotion should live in just one Facebook post. We can adapt campaigns across the digital channels that matter to your venue.

FacebookInstagramStoriesTikTokGoogle Business ProfileWebsite

Example: Saturday Live Music

Monday: Announcement   •   Wednesday: Food + entertainment   •   Thursday: Reel   •   Friday: Reminder   •   Saturday: Live Stories   •   Sunday: Recap

GET IN TOUCH

Let's grow your venue.

Ready to make your venue more visible, professional and consistently promoted? Contact Dirk directly and let's talk about what your business needs.

Request Your Free Audit
VENUE MARKETING COMPANY

Dirk Strauss

Hospitality Marketing